Love and War | People

Love and War is structured around a core, multi-disciplinary team with experience in brand strategy, advertising, design, and broadcast production. Complementing this core team is a network of creative specialists used for specific projects.

As a group, we’ve written brand strategies, positioned consumer

products, and developed advertising campaigns. We've made technical brochures interesting and readable. We've designed individual logos and full identity systems. We’ve scripted and directed television and radio commercials. We've made websites and banners.

Each member of our team brings different skills. But we are united by a passion for creative problem solving. Whether we are working for a Fortune 500 company or a small startup, we approach every client and project fresh. It's all about keeping an open mind, seeing new possibilities, and staying inspired.

Peter Tashjian
Partner

Peter’s experience is in brand strategy and advertising. As a consultant at FutureBrand – one of the largest worldwide branding agencies – he developed brand strategies for Fidelity Investments, Bell Canada, State Street Bank, and spent a year in Buenos Aires on a full rebranding assignment for Argentina’s national telecom. As a creative director at Chadwick – a New York advertising agency – Peter developed campaigns for companies such as Brut ECN, The Financial Times, ESPN, General Dynamics, and the City of Pittsburgh. Prior to founding Love and War, Peter worked as independent consultant developing consumer product positionings for companies such as Gillette, J&J, McNeil, and RealNetworks, among others.

Eng San Kho
Partner

Eng San is an experienced designer, commercial director, and art director. While at Hornet Inc., he developed television commercials, branding systems, and advertising campaigns for MTV, Titleist Golf, Orbit Gum, Bravo, Smirnoff, and PBS, among others. Eng San also oversaw all branding and broadcast design as a Creative Director at Pseudo Programs Inc. – the world’s first online video website. His work has been featured in books such as “False Flat: Why Dutch Design is so Good,” and in publications such as “Ad Age: Creativity,” “Print Magazine,” and “Boards Magazine,” among others.

Creative collaborators