THE HALL MIAMI

A Miami Art Deco Classic

Love & War's branding for The Hall -- a Joie de Vivre / Two Roads hotel -- presents a fresh take on the heritage and architecture of the building itself, a Miami Deco classic complete with curvilinear forms, vertical central tower, breezeblock details, and a lush central courtyard.

In addition to the hotel, Love & War developed the branding for all of the on-site F&B venues, including "Sunny's" - a breezy outdoor spot by Chef Spike Mendelsohn.

The Hall, Sunny’s, BRANDING, DESIGN, Miami, Spike Mendelsohn, LOVE AND WAR
The Hall, Sunny’s, BRANDING, DESIGN, Miami, Spike Mendelsohn, LOVE AND WAR

Classic Art Deco lines and contemporary graphics unite in Love & War's visual identity system for The Hall.

“Reinvented 1940s Art Deco hotel in Miami with an Olympic-size pool, free-spirited atmosphere and private beach access”
— Jetsetter
The Hall, Sunny’s, BRANDING, DESIGN, Miami, Spike Mendelsohn, LOVE AND WAR

Brand design for Sunny's - a throwback "snack bar" by Chef Spike Mendelsohn - included original mascot design. Mr. Banana, Mr. Pineapple, and Senior Flamingo characters pictured above.

The Hall, Sunny’s, BRANDING, DESIGN, Miami, Spike Mendelsohn, LOVE AND WAR