Hotel Kansas City
Landmark hotel in a storied club
A fixture of Kansas City’s civic and social life for more than a century, the former Kansas City Club building is one of downtown’s most important historic landmarks. For its next chapter as Hotel Kansas City, we aimed to honor that history, root the property in its downtown setting, and weave the city’s culture into an identity with a forward-looking tone.
We created the name, identity system, and full suite of materials for the hotel, along with branding for its two signature venues: The Town Company, a modern Midwestern dining room, and El Gold, a swanky subterranean cocktail bar. The result is a cohesive brand family that celebrates Kansas City’s past while building on the momentum of the resurgence of its downtown.
Hotel Kansas City sets the standard for historic luxury and grand hospitality in downtown KC
Travel + LeisurePhotography courtesy of Hotel Kansas City
Brand strategy
Naming
Visual identity
Materials
Experience design
Signage