Ulys
How crypto should work
A new startup founded by an experienced team, Ulys is building a “super app” that makes it easy for anyone to take full advantage of the power of crypto.
By removing the complexity and jargon of crypto’s first waves of early adoption, Ulys will allow users to trade all major coins, earn yield and use crypto anywhere they use bank or credit cards — all from one simple, secure and compliant account.
Love & War has been working with the Ulys team to create a brand that supports this friendlier, more grown-up experience and to help drive it through both launch marketing and the product experience development.
See more: ulysapp.com
Brand strategy
Brand messaging
Visual identity
Web design
Product experience