A bridge to crypto’s future

Relay is a crypto bridging platform that helps users move assets seamlessly across blockchains. As crypto shifts from a niche pursuit to a more mainstream investment strategy, Relay needed a brand that could resonate with this next generation of users.

Our solution balanced edge with accessibility: a bold, confident identity that signals momentum and technical credibility while remaining familiar and approachable. The result positions Relay as a bridge not just between blockchains, but between crypto’s present and its mainstream future.


Relay custom wordmark and logo construction grid created by Love & War for the crypto bridging and cross-chain technology platform.
Black Relay cap featuring the purple starburst brand symbol, part of the crypto platform visual identity designed by Love & War.
Relay mobile app icon featuring the white starburst logo on a purple background, created as part of the crypto platform brand identity by Love & War.
Relay mobile crypto bridging experience showing the cross-chain transaction interface and visual identity designed by Love & War.
Relay crypto bridging website and transaction interface featuring the Move Anything, Any Chain, Instantly messaging and visual identity by Love & War.
Relay mobile crypto platform interface showing Ethereum asset swapping and cross-chain transactions within the visual identity designed by Love & War.