The Bower Coronado

A garden retreat by the sea

Situated directly across from San Diego’s famed Hotel del Coronado, The Bower offers a refined boutique counterpoint to its grand neighbor – one defined by a serene, intimate atmosphere, natural materiality, and a lush central garden from which it takes its name.

We developed the name, identity system, and full suite of guest materials, creating a brand that feels polished yet personal, and positions The Bower as a serene retreat within one of Southern California’s most celebrated coastal destinations.

See more: The Bower Coronado on Instagram

Photography: The Bower Coronado

The Bower sign
The Bower room
The Bower bag
The Bower room ammenity