Natiivo / Airbnb
A pioneering model for home ownership
Natiivo is a pioneering real estate concept developed in collaboration with Airbnb, offering a unique model that unites the comforts of home with the amenities of a hotel, allowing owners to list their units on home sharing platforms for flexibility and maximized investment potential.
Love & War was responsible for the brand's positioning strategy, visual identity development, and launch. We crafted a brand that bridges the ease and consistency of a hotel with the personal warmth and familiarity of home, introducing a new hybrid concept into the real estate and hospitality landscape.
Brand Strategy
Visual Identity Design
Launch Marketing
