Little Fino

Little Fino is an all-day café and bar at The William Vale from chef Andrew Carmellini and NoHo Hospitality, blending the easy charm of an Italian neighborhood bar with the creative pulse of Brooklyn. Guests can stop in for espressos and fresh cornetti, linger over spritzes and small plates, or close the night with a cocktail.

We developed the full brand identity and materials for Little Fino, from naming, concept, and visual design to signage, menus, packaging, and custom illustrations. The system draws on a classic Italian-inspired red-and-white palette, vintage-style typography, and a custom illustrated black cat mascot, creating a flexible set of branding elements that we applied across the experience.

More at @littlefinonyc

Photography courtesy of Little Fino